Back to the Basics: Getting Started in Peer-to-Peer Fundraising
Do you feel like your organization has exhausted its fundraising opportunities? Does making your ever increasing budget feel like…
Author: Shana Masterson
Shana Masterson has been a fundraiser since 2001. In 2014, she joined Blackbaud as a senior consultant. Her unique skill set as both a peer to peer fundraiser and a technologist allows her to focus on maximizing peer to peer campaign revenue through success planning, road mapping, communication calendaring, configuration recommendations and more. Prior to joining Blackbaud, Shana led the American Diabetes Association’s online fundraising and communication strategy for the national special events team. She also worked for the National Brain Tumor Society, the American Cancer Society and the Muscular Dystrophy Association. Connect with Shana on Twitter or Linkedin.