The United States is enduring a deluge of social crises. From the far-reaching impact of the pandemic to the devastating opioid epidemic to the destruction caused by natural disasters, nonprofits and aid organizations are experiencing an unprecedented demand for critical goods and services. As … Read More... about The U.S. Is Battling Social Crises on Many Fronts: 3 Ways to Enhance Collaboration to Help Nonprofits & Aid Organizations Meet the Moment
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Nonprofit Management & Operational Advice
The Need for International Aid & Development is Acute: Improved Governance Is Key to Helping Nonprofits Step-up to the Challenge
This past March, at the annual Miss Grand International pageant in Bangkok, Thailand, a contestant didn’t use her time on stage to display personal talents or reveal a stunning wardrobe. She used her opportunity to make an urgent appeal for international aid organizations to support her country’s … Read More... about The Need for International Aid & Development is Acute: Improved Governance Is Key to Helping Nonprofits Step-up to the Challenge
Optimizing Your Nonprofit Website’s User Experience
As a nonprofit marketing professional, you know the importance of growing your audience and connecting with as many supporters as possible. Volunteers, donors, and advocates are the individuals who drive your mission forward and provide it with critical support, whether monetary or … Read More... about Optimizing Your Nonprofit Website’s User Experience
Using Donor Data to Improve Future Fundraising Campaigns: 4 Tips
An abundance of moving parts comes into play each time you plan fundraising campaigns for your nonprofit. You must figure out your goals, determine which tools and solutions you’ll leverage, reach out to the right people, and push your campaign across the finish line. All in all, these campaigns can … Read More... about Using Donor Data to Improve Future Fundraising Campaigns: 4 Tips
Your Capital Campaign Team: Who You Need & What They’ll Do
Capital campaigns are complicated. Sometimes lasting upwards of three years, these undertakings are designed to completely upgrade how your nonprofit pursues its mission. As your nonprofit grows, you’ll naturally run into obstacles that limit how well you’re able to serve your constituents. … Read More... about Your Capital Campaign Team: Who You Need & What They’ll Do
Tips to Futureproof Peer-to-Peer Fundraising Strategies
While not a new fundraising tactic, Peer-to-Peer (P2P) events – such as walks, runs, rides, push-up challenges, dance-a-thons, and DIY campaigns – are once again picking up steam as nonprofits prepare for the return of in-person events. However, after more than a year of social distancing and online … Read More... about Tips to Futureproof Peer-to-Peer Fundraising Strategies
Nonprofit News & Opinions
Beyond Recognition: Building a Donor Stewardship Strategy
Once a supporter has donated to your nonprofit, your relationship with them doesn’t end there—in fact, it’s just beginning. It’s your organization’s responsibility to continue to foster a meaningful connection with the donor to secure their loyalty and deepen their engagement over … Read More ... about Beyond Recognition: Building a Donor Stewardship Strategy
Segmentation: How and Why You Should Organize Your Database
For all types of nonprofits, the power of personalization cannot be overemphasized. Personalizing the donor experience enables you to forge deeper relationships with valuable supporters, which means your fundraising and marketing teams need to take time to deliver appeals that resonate with each … Read More ... about Segmentation: How and Why You Should Organize Your Database
What Makes a Gala Successful? 4 Best Practices
Galas are fun, classy fundraisers that allow your nonprofit to raise funds while giving your supporters an opportunity to dress-up, enjoy good food and music, and socialize with one another. Plus, galas are a prime opportunity for your staff, board members, and donor relations team to have … Read More ... about What Makes a Gala Successful? 4 Best Practices
4 Reasons to Consider a Nonprofit Specific CMS
Whether you’re new to the nonprofit world or you’ve been a nonprofit professional for quite some time, you’re probably aware that it’s nearly impossible to accomplish your mission without a strong online presence. That’s where your website comes in. Your nonprofit’s website is the anchor of … Read More ... about 4 Reasons to Consider a Nonprofit Specific CMS
5 Online Donation Form Mistakes Your Nonprofit Should Avoid
Though the COVID-19 pandemic has resulted in many challenges for fundraisers, it has also created opportunities for nonprofits like yours to assess virtual fundraising efforts and learn how to use important online tools more effectively. One of those tools is your donation form, which is a critical … Read More ... about 5 Online Donation Form Mistakes Your Nonprofit Should Avoid
Landing a Google Ad Grant: 4 Step Guide for Getting Started
Nonprofit organizations are familiar with the process of grant acquisition. Since grants are often a necessary lifeline for programming, outreach, and even administration, organizations need to know what grants can help them achieve their goals. If a grant is contested, has rigorous requirements, or … Read More ... about Landing a Google Ad Grant: 4 Step Guide for Getting Started